It is better to smoke here, than in the hereafter.
Ferdinando Rossi from Milan was one of the most important wholesalers for tobacco related goods of northern Italy. When he attended one of his pipe suppliers in Saint-Claude in 1880 he got hooked on the idea to establish this manner of industrialised briar pipe production in Italy as well. Rossi went abroad several times to buy the hardware here and there because the special features of machines for pipemaking were secrets - well kept by the French in those days. Many machines and tools had to be modified on Rossi’s defaults.
Rossi is now produced by Savinelli, which has enabled the Rossi name to live on in the form of an high quality, affordable, Italian pipe.